Archive for SEO

Divorce? True Confessions

I've re-discovered WordPress and fallen in love with it.

We dated back in the mid-90s for a while when it was a sexy but high maintanence option, and I ultimately decided to go with the security and stability of TypePad, who I've been married to now for many years. We've been quite happy (Beauty Dialogues is built on the TypePad blog engine), but I have to confess that lately I've been thinking about leaving…

My newer sites are all going up in WordPress and I'm excited by the visual range and incredible functionality it offers. Even sexier after all these years, WordPress is challenging me to learn more and be a better designer and coder. If it weren't for the children – my clients – I'd probably be gone already, but TypePad makes things very easy for the casual user and I don't want anyone else to suffer for my pleasure.

The truth is I do still love TypePad. It does many things simply and easily (color and font changes, image sizing, borders, margins, etc.) that can take complicated coaxing out of WordPress. All kinds of functionality (like great SEO – search engine optimization) that require bandwidth-hogging plug-ins in WordPress is automatically built into TypePad. And it's a well-known, admitted, fact that WordPress' image-handling process sucks.

But WordPress is working on these things and it's still growing and improving daily, whereas I'm afraid TypePad doesn't really seem to care much anymore. The TypePad affiliate program has never worked for me and the joy of being a TypePad user has diminished greatly ever since Say Media bought the parent company Six Apart from founders Ben and Mena Trott a couple of years ago now.

Hey. People change. Things move on. But I'm the loyal type and have a lot invested in TypePad, including a whole lot of children to care for and consider.

Ah, but WordPress… I can't resist your lure. Maybe polyamory is a better fit for me anyway.